An unprecedented celebration of a new food movement, Slow Food Nation was a three-day public event of tastings, seminars, farm visits and panel discussions. Over 85,000 people attended, connecting community and cuisine. Albertson Design provided a comprehensive brand identity that spread to advertising, web and environmental graphic applications.
The TED Fellows program helps world-changing innovators from around the globe become part of the TED community and, with its help, amplify the impact of their remarkable projects and activities. Fellows are drawn from many disciplines that reflect the diversity of TED’s members: technology, entertainment, design, the sciences, the humanities, the arts, NGOs, business and more.
The Edible Schoolyard is a garden and kitchen classroom at Martin Luther King, Jr. Middle School in Berkeley, California. It is a program of the Chez Panisse Foundation, a non-profit organization founded by chef and author Alice Waters. Albertson Design created and implemented a completely new web site which expanded the organization’s ability to manage events, communicate with affiliates and supporters, as well as distribute educational materials.
The Chez Panisse Foundation supports an educational program that uses food to nurture, educate and empower youth. Albertson Design provided the development and design to re-launch the CPF web presence with greatly expanded information management capabilities and online outreach.
Each attendee of TED receives a complimentary catalogue of the event speakers. This 8-DVD set is put together at breakneck speed in the days immediately following the closing party, and distributed via mail to all members. We provided a green packaging solution that simply color-codes the sessions, and held in a custom slip case to reduce damage in shipment.