Rather than responding to epidemics after they have spread globally, GVFI (Global Viral Forecasting Initiative) has created a pilot for the first early-warning system to prevent novel pandemics. Their field research in several developing countries with humans who are highly exposed to animals allows GVFI to track viruses and other agents as they move from animals into human populations, providing basic insights into how new diseases enter humans and improving our ability to decrease the frequency of such events. Albertson Design provided creative direction and design of collateral materials to communicate the potential impact of GVFI’s success.

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