What started with The Sequoia Fund in 1970, grew to a multi-strategy firm of long-term vision.
Bill Ruane took over Warren Buffett’s new investors after the closure of Berkshire Hathaway and built a strategy of business ownership that continues today. We honored the legacy of the Sequoia Fund with a new identity, new messaging, and a totally overhauled website.
Scope of Work:
Messaging, Brand Identity, Site Strategy, CMS Overhaul.